Stellantis

2024

Image retouching, component library maintenance, and digital ad production for Stellantis and its suite of automotive brands like Dodge, Jeep, and Ram.

Case study available soon.

Category

automotive, production design

Merck

2023

Redesign of Merck’s digital component library for its web and mobile sites, putting accessibility and improved functionality at the forefront of users’ needs.

Case study available soon.

Category

pharmaceutical, design system

MLB The Show 23

2022

Campaign and cover art directions for San Diego Studio’s premier baseball simulation game, featuring Jazz Chisholm Jr., formerly of the Miami Marlins and currently with the New York Yankees.

Case study available soon.

Category

gaming, campaign

Wish

2021

Brief

Wish is one of the largest American e-commerce marketplaces where users can buy directly from sellers on the platform. While the company is known for hosting a variety of fun, accessible, and unique products, this also led some people to view them as risky bets instead of valuable bargains.

Huge was asked to help refresh the brand by playing into its key user experience of tailored discovery and conveying trustworthiness in the platform through a new visual identity reflective of its heightened merchant standards.

Role

Visual Design Associate

Duration

6 months

Services

Image Retouching, Logo Concepts, Mock-Ups, Photography Guidelines, Presentation Design, Research, Visual Territories

Strategy

Wish users love scrolling its marketplace, but not for any specific product. Love for Wish comes from its entertaining experience that leaves users pleasantly surprised by what they've found.

The Wish brand must inject this already beloved, entertaining element of surprise into an identity that purposefully positions its endless opportunities to discover within a wonderland of unique products.

Credits

Agency: Huge
Creative Direction: Amanda Voss
Art Direction: Kelsey Cordutsky
Visual Design Lead: Iris Kwon
Visual Design: Hernan Toro
Icon Design: Myra Pervez
Motion Design: Casey Macker
Strategy: Christina Adranly,
Katherine Lynch
Verbal: Tu Vu

Category

e-commerce, branding

Info

Hello, I am a Bay Area-based graphic designer and photographer with a love for creating logos, visual identities, and photo-narratives in California communities and beyond.

I started designing professionally at Huge, having attended its XD (Experience Design) School in 2021 to learn the fundamentals of good design. Since then, I have worked with diverse teams and clients to design memorable brand, campaign, and product experiences that people love and care about.

If you would like to get in touch, please DM, use my contact form, or email me at:
davidhwonstudio@gmail.com

To view my personal work, you can visit my studio site here: davidhwon.studio

Capabilities

Art/Photo Direction
Brand Identity
Campaigns
Design Systems
Product Design

Services

Logo Design
Image Retouching
Mock-Ups
Presentation Design
Production Design

Programs

Adobe Illustrator
Adobe Photoshop
Figma
Apple/Google/Microsoft Suites
Confluence/Jira/Miro/Slack/Trello

Made with love in San Jose, CA
Type: Modernist by Sean Kane